Online Marketing-review your analytics, it will be worth it in the long run.

Get the right plug in to help with analytics…

Do you use any analytics to see how your customers interact with your website. By installing the MonsterInsights plug-in on my WordPress website I was able to do many things including identifying the interests of visitors after which I was able to tailor some content to those interests.

How do you find out your visitors’ interests? The easiest way is with Demographics and Interests reports. Here’s how to collect visitor demographics if you have WordPress site. There are other plugins available but this one really does provide you with easy to use reports.

Another simple way to increase your website traffic is by creating content similar to what’s already working.

The best way to find out which type of content gets the most traffic is by looking at your top landing pages and popular post types. This can also be done using the MonsterInsights plug-in and scrolling Reports for the information you are looking for.

Do you know why people leave your website?

Some are hitting the back button, sure. But many others are clicking on external links to other websites.
Do you know which external links on your website are getting the most clicks?

Once I started a basic weekly and more detailed monthly review of my analytics I was able to target email customers more precisely and provide content more relevant. Ultimately I got better leads and more sales.

Do you offer downloads on your website?

If not, you’re missing out on an incredible opportunity to drive even more traffic to your website.
You can easily track your file downloads of any type, and follow these customer up when appropriate.

Looking for more blog post topics that are likely to get a lot of traffic?

A quick and easy hack for finding keywords and identifying high traffic topics is by looking at the suggestions from Google.
Google suggest are the recommendations that appear as a drop-down when you type in a keyword before hitting enter. These are potential keywords you can use in your content to boost your rankings.

Let us help you with any of the above include lots more tips and tricks.

Investing in Digital Marketing support will always provide a return on investment……. in the long run.

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